Regardless of where you stand on the Hollywood's 3D trend, the option has added an artistic expansion to big budget films, as well as a welcome box office boost. The results of the 3D process vary, and there is still a moviegoing faction that just isn't buying what studios are selling. However, one British study could give the industry a new narrative advocating for watching films in 3D: increased brain power.
According to a report in The Guardian, Neuroscientists Patrick Fagan of Goldsmith University and Professor Brendan Walker of Thrill Laboratory were curious about the qualified experience of watching films in 3D as opposed to traditional 2D. Collecting information from cognition tests and brain-reading real-time data from sample groups watching films projected in each format, their findings seem to suggest that watching 3D movies does provide a boost to the brain's cognitive functions. In fact, in some cases, they nearly double the levels. Temporarily anyway. Read more...
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